Hello, I'm Phillip. Part designer,
part developer, part teacher, and
part eastern suburbs yuppie.
WordPress is my jam and hence I specialise in building custom websites/themes. My other areas of expertise include visual identity and brand strategy, user interface (UI) and user experience (UX) design, responsive web design and mobile applications, email marketing, website training, and support.
Away from work, I enjoy a fairly active lifestyle which includes sweating it out at the gym before lapping up Sydney’s beautiful coastline – yes, I am a regular at the beach! My other pastime is interior design. When I am in ‘holiday mode’ I generally find myself either renovating or restyling my home.
Stage 1: Define the Brief
The first and quite possibly the most important stage of a project is to determine my client's objective(s). To do so I recommend completing a project questionnaire. This document helps me scope your requirements and allows me to provide an accurate assessment of time and costs.
Stage 2: Analysis & Research
This stage typically involves an analysis of any existing platforms, systems, and/or processes. I generally like to perform usability tests on persona groups to help identify any 'red flags' or pain points. I also like to examine other businesses to gain an understanding of how they operate to meet their customer needs.
Stage 3: Exploration & Ideation
With my analysis and research complete, I commence the creative (and somewhat experimental) part of my design process. I like to use a brainstorming system whereby I diverge and converge on ideas. For digital applications, I typically generate wireframes that may transpire into a prototype to test both feasibility and practicality.
Stage 4: Refinement & Design
In consultation with my client, a general direction is established. It is at this point I move into the digital space to refine the concept(s). If a logo or brand is required this will be created as vector art using Adobe Illustrator. If a digital user interface (UI) is required I will use a combination of Adobe Photoshop and Experience Design.
Stage 5: Build & Integration
I code all of my websites in-house as I know this provides the best possible long term outcome. I custom build everything from scratch using state of the art technologies. This is why my projects have a distinct look and feel. For clients that would like to manage their websites, I integrate WordPress.
Stage 6: Launch & Management
In preparation for launch, I carry out extensive functional and usability tests. This can take anywhere from a week up to a month. For any websites that are hosted on WordPress, I typically offer documentation, training, and ongoing post-launch support.
Yes, I can help you with
- Logo design, corporate identity
- Branding, styleguides
- Business cards, letterheads etc.
- Posters, flyers, brochures etc.
- Packaging design
- Digital strategy and marketing
- User experience design (UX)
- User interface design (UI)
- Web design and development
- WordPress website design
- WordPress - support/management
- Teaching - WordPress, design, code
Sorry, I can't help you with
- Photography - excl. stock
- Videography - excl. stock
- Search Engine Optimisation
- Social Media Marketing
- 'Off the shelf' WordPress themes
- Unrealistic deadlines
- Free websites - Try wix.com
Go to cocktail
Celebrity Man Crush
Something I say too much
I love a menu full of
When it comes to coffee
I'll be on the DF if you play